Snap your plate.
We'll do the math.
Morsel turns a photo or a sentence into calories and macros in seconds, then reads your weigh-ins to adjust your targets every week, like a coach who actually looks at the numbers.
2-minute quiz · 7-day Plus trial, no card · Free plan forever

Example scan
- Seared salmon · 4 oz233
- Quinoa · ¾ cup166
- Roasted sweet potato · ½ cup90
- Avocado · ½ fruit120
- Soft-boiled egg · 1 large72
Lunch logged
681 kcal · 4 seconds
P 41gC 58gF 30g
One photo, everything logged
It sees the toast. And the butter.
Morsel separates every food on the plate, estimates the portion from what's around it and fills in the macros. Tweak anything before you save. Or skip the photo and just type "two eggs and toast".
Avocado toast breakfast
Example- 160
Sourdough toast
1 thick slice
- 107
Smashed avocado
⅓ fruit
- 180
Fried eggs
2 large
- 18
Cherry tomatoes
10 halves
- 95
Greek yogurt & blueberries
½ cup
How it works
Less logging. Better numbers.
- 01
Answer a 2-minute quiz
Your body, goal, activity and food style become a calorie target and macro split built for you.
- 02
Snap, type or tap
Photograph your plate, describe it in a sentence, or re-log a recent favourite in one tap.
- 03
Weigh in, get coached
Each week Morsel compares what you ate with how your trend weight moved and adjusts your calories.
The adaptive coach · Plus
A coach that reads your scale, not your mood.
Daily weight bounces around with water and salt. Morsel smooths it into a trend, measures your real expenditure from what you logged, and nudges your calories each week.
- Trend weight filters out the day-to-day noise
- Measured expenditure replaces generic formulas as data comes in
- Weekly check-ins move your target by at most 250 kcal
Scale weight vs. trend
Illustrative exampleEverything in one place
Built for people who've tried tracking before.
Photo logging
Every food on the plate, portioned and counted.
Describe it
Type a meal the way you'd text a friend.
Targets that fit
Balanced, high-protein, lower-carb, keto or plant-based splits.
Trend weight
See real progress through the daily noise.
Weekly check-ins
Calories that adapt as your body does.
Water & streaks
Small habits, tracked with a tap.
Pricing
Free to start. Plus when you want the coach.
Everything you need to track is free. Plus unlocks unlimited AI logging and the adaptive coach.
| What you get | Free | Plus |
|---|---|---|
| Personalised calorie & macro targets | ||
| Manual logging, recent foods, water, weigh-ins | ||
| AI photo & description logging | 3 a day | Unlimited |
| Trend weight & progress charts | ||
| Measured expenditure (your real TDEE) | ||
| Weekly adaptive check-ins |
Plus · 12 months
$59.99/ year$119.88
That's $5.00 a month.
Plus · 1 month
$9.99/ month
Flexible, month to month.
No card needed for the trial. The free plan stays free.
Your plan is two minutes away.
Answer a few questions and see your calories, macros and goal date before you create an account.
Build my free plan